
Hello, I'm Amy


I bring a unique perspective to UX research and design with a background in fine art, combining a love of creative problem-solving with a deep interest in user perception and behavioural frameworks.
Drawn to tackling complex problems, I am committed to growing my skills to create solutions that genuinely matter to users and the world. Have a look at my projects below to see how I put this into practice.
Helping small UK farmers take their first step toward sustainable agriculture. This project explores behavioural barriers, identity-driven resistance, and emotional triggers. Leading to a service designed through deep research, co-design, and iterative prototyping.
The development of a mobile app that uses smart meter data to help teens shift domestic energy use.
This project looks at cloth washing habits and beliefs about hygiene risk, to design a behavioural change intervention to reduce infection spread without unduly impacting eco-friendly washing.
The development of a schedule planner app in conjunction with EDF energy, that helps new remote workers shift energy use and succeed in there new role.



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